The goal of providing an enjoyable, efficient, and effective multimedia search experience is challenging because the task of sorting and choosing from a list of search results usually requires users to go through a lengthy and time consuming process of browsing through the results, waiting for each search result to load, and then waiting to see if the media file includes the information they were looking for. These difficulties, as well as search results with low relevancy often because the users to abandon the search process after reviewing only a few search results. Multimedia content publishers and aggregators that base their business on encouraging media consumption on their sites are directly influenced by these difficulties, and are constantly looking for better ways to expose their users to the right multimedia content.
SnippSearch - Snipp.TV Hosted Multimedia Search Service
Snipp.TV has designed a user interface that addresses the unique needs of multimedia search:
1) Provides for quick results-sorting and review-flow
2) Enables users to see "snippets" of multimedia content that includes the spoken words they were looking for
3) Provides a summarized textual representation of key words in the audio track and textual data about the file.
SnippSearch is a hosted service that enables content providers to offer Snipp.TV's search technology and search interface as an embedded white label search function on their own websites. By using SnippSearch, content providers are able to offer their visitors a unique and improved search experience with highly relevant results, leading to higher multimedia consumption on their web site.
SnippSearch - Unique Value Proposition for Content Partners
Advanced Multimedia Search Service:
More results - audio is indexed as well as surrounding text.
High Relevancy Results - leads to higher consumption.
Fast Screening Mechanism.
No Investment in Infrastructure and Integrations - "white label" search service.
Content based Ads - Enabling advanced advertising capabilities using ads aligned to the appearance of keywords in the video sound track.
Operational Model
IIn order to incorporate SnippSearch, the content partner may embed a search box ("Powered by Snipp.TV") on its website. The search term will be automatically delivered to the SnippTV platform where the search will be performed; the search result pages will be generated by SnippTV from multimedia content originating with the content partner and the results will be presented in a "white labeled" page designed specifically for the content partner by Snipp.TV. Clicking on any of the results will seamlessly drive the users back to the relevant page on the content partner's website.
Business Model
Pay per consumption of search services. In the case of content-based ads, a revenue sharing model can be discussed.